Blogging and Social Networking Workshop - 8th March

My next Blogging and Social Networking Workshop is now only a month away!

When: Saturday 8th March
Time: 10.30am - 3.00pm
How much:£45.00
Where: London, SE1

It's an intensive workshop packed with tips on how to set up your blog,  develop its identity, promote it using social networks, gain a readership, keep it interesting and also, importantly, what to avoid. 

Here are some Twitter Testimonials about my last workshop:

Thanks to talented and engaging @EmilyBenet for a brilliant #BlogWorkshop today and great to meet everyone. @JohnHandscombe @storyslamlive
— Pippa Gough (@PippaGough) October 19, 2013

If you want to learn about blogging, book on @EmilyBenet's course. I went yesterday - learned loads & laughed loads. Now I'm ready to blog!!
— John Handscombe (@JohnHandscombe) October 20, 2013

Thnks @EmilyBenet for a great workshop today on 'Blogging and Social Media'. Years of hard-earned knowledge packed into 1 session. Perfect!
— Tamim Sadikali (@TamimSadikali) October 19, 2013

 

BLOG SPOTLIGHT: The Reluctant Perfectionist

Helen Barbour came to a workshop in November 2012 and began her blog The Reluctant Perfectionist soon after. 

Peter Gettins Photography

What's your blog about? The Reluctant Perfectionist is a blog about my experiences of having obsessive-compulsive disorder (OCD). 

How long have you been blogging? Since 8 April 2013 – so far I’ve managed weekly posts, on a Monday, and hope to continue with that regularity. 

What made you start? Originally this was a means to an end, in that I wanted to raise my profile as a writer: obsessive-compulsive disorder is a theme in my – as yet – unpublished novel. However, I quickly began to enjoy blogging in its right and the positive feedback from readers has encouraged me immensely. 

What have been the benefits of blogging for you? I love playing with words (aka writing!) and blogging is a way to hone those skills. I’ve also found the experience extremely rewarding, as many readers have contacted me to say they have found my posts interesting and/or helpful – from strangers as far afield as India and the States, to an old schoolfriend, whose grown-up son has been diagnosed with OCD. 

What has been your most popular post to date? My post, Natural Born Worrier, about anxiety, which I think is something most people can relate to – though perhaps not in such an extreme form as I experience it (OCD is an anxiety disorder). 

Have you got a blog highlight? I was recently approached by a magazine based in Mumbai, India, who were looking for someone to write an article about OCD for them and had come across me via my blog. I was thrilled to be asked and am expecting the article to be published in March.

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This workshop will pose the questions you should ask before you begin your blog and offer all the information you need to get started.  If you've been meaning to start a blog for a long time, why put it off any longer? Come along for a friendly, fun and informative workshop!

Book your place via Paypal (£45.00) or for more information check out my Blog Workshop Page.

 

Calls to Action - Get Your Blog to Work!

Blog posts can take ages to write which makes it a little demoralising when they don't get any response. 

But have you ever read back one of those posts which has failed to elicit a single comment, and considered what comment you might have left?

When I look at my past Shop Girl Diaries posts, it's obvious why I wasn't inundated with comments. I was sharing amusing anecdotes about my Mum's shop. I wasn't writing anything topical or controversial. Neither was I posing any questions or inviting readers to share their thoughts.

It might be your type of blog isn't going to get lots of comments, but there are other calls to action which could be worth incorporating in your posts. 

Common Calls to Action:

Comment on this: If getting comments is your priority then you need to choose a subject that people will have an opinion on or an emotional reaction to. It might just be 'I know exactly what you mean!' - sharing experiences which readers can relate to can lead to great interaction. Ask questions in your blogs to invite comments.  

Further reading: Blog posts can take a long time to write and are often only aired once. To give them extra life, leave a link to a past post your readers might be interested in at the end of your new posts. Make your links neat by just displaying the title of the posts, rather than the whole http:// link.

Follow me on: You may want to build up your following on other social networks like Twitter or Facebook. Make it easy by adding a badge connecting them to that social network. Add an incentive by telling them what they can expect from following you on a different network (e.g. regular updates, more information, special offers, pictures etc)

 

Subscribe to Mailing List: It's easy to set up a mailing list with Mailchimp, and if Facebook and Twitter ever crash, you'll be relieved you did! Mailchimp will generate a code for you to add at the end of your blog (in the html section) which will display a subscription bar for readers to enter their email. Of course, once you've built up a mailing list, you will need to write a newsletter!

Buy this: If you have a product or offer a service related to your post, then why not add the information at the end? If your readers reach the end of the post, they might just be interested in additional information.

Too many calls to action can be off putting so best to choose just one you think most relevant!

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My next Blogging and Social Networking Workshop is on: 

Saturday 8th March 

10.30am-3.00pm 

London 

£45.00 

More information on my Workshop Page. 

The Lovely Rejection Letter

You never hear people say, "I got fired, but it was a really enjoyable firing," or, "I didn't get the job, but they let me down so beautifully," or "he punched me in the face but it was alright because it was a rather nice punch." 

In the writing world however, there is such a thing as the 'lovely rejection letter'. Out of the rejection letter options they really are the bee's knees. If you've never got one before, you've missed out. They really are a giggle. 

Dear Writer (insert name) 
I really enjoyed your book. 

 Oh my god... 

I loved your voice... 

I can't believe I finally found it! 

The characters are so well drawn. 

 Show not tell, they said, show not tell! 

The story really grabbed me. 

Oh my god! My smile is so big it's actually hurting! 

I think it will do really well. 

This is it! I can't believe it! I'm going to get published! All those early mornings, all those late nights, all those sacrifices I made have finally paid off!  

However... 

Wait. What? 

We feel the book isn't for us. 

But... but you just wrote you liked everything about it.... I don't understand. 

Don't worry, once you've stopped bawling your eyes out, I'm sure you'll find the classic lovely rejection letter rather entertaining. 

Or maybe you won't. Everyone deals with rejection letters differently. Some writers like to keep them so that one day, when they sign their million pound book deal they can look back and laugh. 

As for me I haven't decided whether they are worth keeping or not. I don't think standard rejections letters are. You know the ones where they write your name in biro to make it look more personal. I once burnt one of those in the sink. What can I say? It was at least two years ago. I was young! 

What about you? Do you keep them or do you fold them into paper aeroplanes and launch them out of your window?

MY MONTHLY NEWSLETTER

Shop Girl Diaries Launches on Kindle

I'm very happy to announce Shop Girl Diaries is finally available on kindle. This is the book that began as a blog that also became a short film starring the hilarious Katy Wix (Miranda, Not Going Out).

It's set in a world made up of shoppers, suitors and chandeliers. There's also a window cleaner that really gets on my nerves, a vomiting dog and a ridiculous amount of doughnuts. It's about lamps, love and a burning desire to become a writer. It also has some Salsa dancing thrown in for good measure.

On Set:Teaching Annette Badland
and Katy Wix how to pin crystal!

The independent lighting shop is the co-star of the story, as mother and daughter try to close down but just can’t seem to manage it due to a loyal following of colourful and bizarre customers.

For a taster, watch the film below, which was recently shown at The London Short Film Festival. If you've ever worked in retail, (or with the general public!) I think you'll love it... And if not, well, at least it was only £2.58! 

  Download Shop Girl Diaries from amazon.co.uk Download Shop Girl Diaries from amazon.com
I hope you enjoy it! 

The Winchester Reading Series - 4th February

The Winchester Reading Series is a programme of talks and readings given by novelists, poets, agents and publishers running throughout the Spring semester and hosted by the University’s MA Creative Writing programmes.  For more information, go to Creative Writing at Winchester.

All talks are free and open to the public, 6pm, in St Alphege 001 next to the Stripe Building on the main campus. Do come!

I'll be giving a talk on Tuesday 4th February

"Emily Benet talks about her blog and how this led to her first book deal for Shop Girl Diaries with Salt. See also her collection of short stories on Kindle, Short Stories for Busy Adults, and a romantic comedy, Spray Painted Bananas, serialised on Wattpad, which reached over a million hits and led her to sign with her agent.  Plenty of practical advice on blogging/e-books/social media."

For more information, visit the Writers' Festival Website. 

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My next Blogging and Social Networking Workshop will be on Saturday 8th March. 

Sign up to my monthly newsletter for news on my future events.

MY MONTHLY NEWSLETTER

The Weird & Worrying: Writers' Browsing Histories

I was googling the value of cocaine the other day when it struck me it wouldn't look very good if a police officer stumbled across my browsing history. It was only research for my novel (I'm about as gangsta as Mary Poppins), but my next questions, 'Do police need a warrant to search your storage facility?' and 'Reasons why sniffer dogs retire' would hardly have put them at ease.

Still, I bet my searches are very tame compared to those of crime writers. After all I've also asked google, 'How old is pocahontas?' 'How much is a small piñata?' and um, examples of 'men with big curly hair'. 

Curious to know what was in other writers' browsing histories, I put the question to Twitter. Here's what they said. I'll leave it to you to guess the genre and possible plot of their works of FICTION* (*I hope, anyway).

@EmilyBenet Obituaries.
— Fiona Mitchell (@FionaMoMitchell) January 11, 2014

@EmilyBenet The effective range of a hunting rifle.
— Lindsay Bamfield (@LindsayBamfield) January 11, 2014

@EmilyBenet 'flies and free will' was on my work computer. Can't remember why.
— Julie McDowall (@ariel_mcdowall) January 11, 2014

@EmilyBenet serial killers... which freaks my partner out when he comes home late & wierd stuff pops up in google ads.
— Viccy Adams (@ViccyIsWriting) January 11, 2014

@EmilyBenet For my novel, Queen of the World, I googled the jetstream, macaws, Suzi Quatro, biodegradable paint & when Crossroads was on.
— Sal Page (@SalnPage) January 11, 2014

@EmilyBenet Erm, research-related? How about 'top london landmark suicide spots - Google search' FYI I didn't find what I was looking for!
— HJ Hampson (@heatherjhampson) January 12, 2014

@EmilyBenet Stalkers, texting and mobile phones! (For a short story though)
— Jan Baynham (@JanBayLit) January 11, 2014

@EmilyBenet Numerology, eco houses, and types of tree, apparently! Not quite sure what story that's all adding up to...
— Emily Wells (@Techpoet_org) January 11, 2014

@EmilyBenet @Isabelwriter *chloroform doses teenage girl**chloroform burns**chloroform administration* Themes are important, I find.
— Lucy Inglis (@lucyinglis) January 11, 2014

@EmilyBenet I've researched poisons...especially ones that are undetected or common items. Also torture. But it's common for crime writers?
— Viviana (@viviloana) January 11, 2014

@TamsynTweetie @EmilyBenet how long it takes to die from a severed hand, whether quick lime dissolves bodies & sentence for manslaughter!
— CL Taylor (@callytaylor) January 11, 2014

What about you? What's ended up in your browsing history in the name of research? 

Twitter: 5 reasons why they're not following you back

Here are some straightforward reasons why you might be getting a low follow back rate:

1. You are an egg - using the default picture of an egg rather than uploading a picture makes you look like spam or a real beginner who will probably make an omelette of their tweets. You don't have to use a portrait photo if you don't want to, just don't be a huevo, because the only one anyone ever heard of was Humpty Dumpty and he was so smashed he fell off a wall. 

2. You have a) no biog b) an annoying biog - don't make people guess what you're about. Give them a hint, set the tone, so they know why they should follow you. That said, having no biog is probably better than a bad biog, as the saying goes "Better to have no biog and be thought a fool than to have a cringeworthy one and remove all doubt." Best not to say I'm so crazy!!!! or I'm so funny!! LOL, writers are always saying it but in this case it really is a matter of 'show don't tell'. 

3. Your ratio of following to followers - if someone is following 1000 people but only 12 are following them back, it will make me suspicious. Since roughly half of people follow back, why have only 12 done so? How bad can the person's tweets possibly be? It's normal for people to be following more than they are being followed by, but not by such a staggering difference. 

4. Your timeline is full of the same message - if I'm not sure whether to follow someone back I might have a peek at their timeline. If I see that all their tweets are identical and run along the lines of 'Thank you for following! Check out my latest 5 star review of my new novel: Tedium Strikes Back...' that's enough evidence for me that that person is only on Twitter to bombard me like a robot. 

 5. It's not you, it's them - if you're not an egg, do have a reasonable biog, are following and being followed back by more than just your nan and aren't doing the hard sale, then don't worry about it if some people don't follow you back. Some tweeps are very choosy, or famous, or like to keep the group they follow small so they can manage their twitter feed more easily. They might not share your interests, hobbies, have an aversion to cat/dog/chinchilla people or think because you've written you're a Christian you're going to be constantly tweeting extracts from the Bible. It might be simpler than that even. Some people might not have got around to checking out any new followers, in which case retweeting a tweet of theirs, is a good way of alerting them to you. You can use friendorfollow.com to investigate further. It will show you who you are following, who follows you and who you are following who doesn't follow you - now have a couple of drinks and try saying that sentence very quickly!

For blog tips my ebook Blogging for Beginners is available to download from amazon.